The Business Winners in the Recession

OK, so we all know that the economy isn’t good shape overall at the moment. But it’s not all bad news. Many sectors are doing well despite the protracted recession and rumored recovery. Here are some of the businesses that are thriving despite – or perhaps because of – the recession. Video Game Sellers You [...]

Want to Go Out of Business? Stop Marketing!

Cut your marketing – and you’ll be sorry. No matter what business you are in, no matter what you sell, you can’t escape it. The following law is true: Less marketing equals fewer sales. So why does it feel so natural to slash your marketing expense when times get tough? Because that’s what you do [...]

Your Employees: The Little Things Mean A Lot

Co-worker layoffs. Declining paychecks. Longer hours – and a higher workload. For your employees that have remained with you during this seemingly unending recession, it’s not exactly a morale-boosting situation. You may not be able to pay them more or provide more benefits. But guess what? Neither of those things are the biggest factors in [...]

Checklist For Starting a Business – Must Read!

Before starting a business of any kind, you would be wise to consult a checklist of “to do’s” to make certain that all of your “i’s” are dotted and “t’s” are crossed. Though every industry is different, there are a few key, universal points to consider. First, research your options. Know the benefits of different [...]

Survival Strategies for the Cash-Strapped Business

Today’s businesses are starved for cash. Not assets, not account receivables – but good old hard cash! It can be challenging, to say the least. Particularly when your fixed expenses are still there – day in and day out – and demand regular payments no matter what. Here are some top ways to stay afloat [...]