Cut your marketing – and you’ll be sorry. No matter what business you are in, no matter what you sell, you can’t escape it. The following law is true: Less marketing equals fewer sales. So why does it feel so natural to slash your marketing expense when times get tough? Because that’s what you do [...]
What Is Personal Branding | Process of Marketing
May 1, 2010 By Kerry
Personal branding is the process of marketing ourselves to others. Every single person is a brand. When we begin to look at the business world through these eyes, our choices become much more inevitable and clear. We see that we can leverage marketing strategies in our favor to increase our brand value to others. Maybe [...]
Direct Marketing in the 21st Century
May 1, 2010 By Michael Hamburger
With a shift in the economy, every industry’s course has been altered a bit. The direct marketing / MLM industry is no different. Particularly, I speak about the change from MLMs strictly being home-based businesses to online businesses. Years ago, it was not uncommon for individuals to simply hold little get-togethers for the purpose of [...]
It’s a Facebook World – How the Largest Social Media Site is Poised to Dominate the Web
April 28, 2010 By Michael Hamburger
Ad revenue forecast of $1 billion for 2010. Average visits of 6 hours and 28 minutes. 400 million users and still growing – at its fastest rate ever. Facebook is the Internet empire of the future. In the most recent turn of events, Facebook launched the “like” button, which allows users to share more of [...]
Be Strategically Social for Internet Marketing Success
April 22, 2010 By Ryan Nelson
You have to be strategic with social media… if you want Internet marketing success. Don’t just spend hours posting personal updates and photos. That’s like going to events with thousands of people—but not telling anyone what you do. Some may ask, others won’t care. Smart networkers know to figure out their purpose first. Then go [...]
Put the Wow Factor to Work in Your Internet Marketing
April 22, 2010 By Ryan Nelson
People want to be wowed—and Internet marketing is no different. That’s why we watch those big-budget, action-adventure movies. That’s why we look at eye-catching art and photos. That’s why the most sensational news stories captivate us like nothing us. We want to be wowed! Think you can’t use the wow factor in your Internet marketing? [...]
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